Importance of Digital Marketing in business

By | June 19, 2017 Are you familiar with the term Marketing? Hey what a question, right? We know marketing is an action of promoting and selling products or services, including market research and advertising. It plays an important role in the success of a business. According to Kenneth C Laudon, business strategy is a plan for making profits in a competitive environment over the long term. There are different strategies such as marketing, product differentiation, customer intimacy, cost competition and so on to deal with a competitive business world. Now let us see a popular marketing concept, Digital Marketing. optiontime erfahrung What is Digital Marketing?

see url We have discussed the importance of marketing in business. Now we are in the digital world and all the trades, business, and commerce are under a single umbrella of E-world. Like marketing, digital marketing is a business (E-business) strategy to attract the audience.

citas saludcoop pereira en linea buy Lyrica australia Why Digital Marketing? In this digital era, instead of television, radio, newspapers, books etc, people are more into social medias, youtube, blogs, e-books and so on. The marketing has to be done at the places where people are available. Of course, this is the reason why digital marketing is a popular term in today’s business world. Digital marketing provides an immense reach to the target customers. Now Businesses realized the importance of developing an E-presence and thus the term digital marketing became an inevitable one. What are the Digital Marketing Techniques?

get link Different digital marketing techniques are available to develop an online presence and some of them are:

  • search engine optimization(SEO),
  • search engine marketing(SEM),
  • content marketing
  • Paid search(PPC)
  • social media marketing
  • e-mail marketing
  • digital display marketing
  • Web analytics and reporting
  • Mobile marketing
  • e–books and so on….. Good to Read

source The Art of Digital Marketing: The Definitive Guide to Creating Strategic,
Targeted, and Measurable Online Campaigns

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6 thoughts on “Importance of Digital Marketing in business

  1. Melody Borok

    It’s really a great and useful piece of information. I’m satisfied that you just shared this useful info with us. Please keep us up to date like this. Thanks for sharing.|

  2. Mariela Beale

    Hello! I know this is sort of off-topic however I had to ask. Does building a well-established website such as yours take a lot of work? I am completely new to operating a blog however I do write in my journal daily. I’d like to start a blog so I will be able to share my experience and feelings online. Please let me know if you have any suggestions or tips for new aspiring bloggers. Appreciate it!|


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